What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

Big Think Features:

12,000+ Expert Videos


Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

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World Renowned Bloggers


Big Think’s contributors offer expert analysis of the big ideas behind the news.

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Big Think Edge


Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

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Purpose, Inc. Posts

Stories of yearning and earning a living

Purpose, Inc.

Plutocracy: The New Manifest Destiny

about 2 years ago

Over the summer, I had the opportunity to be at the historic K’s Hamburger in Troy, Ohio.  For generations, republican presidential candidates have been stumping at this little hamburger shop in Troy’s picturesque downtown. The line to get into Governor Mitt Romney’s rally there last June was long ...

Purpose, Inc.

The Wisdom of Mary Higgins Clark

about 2 years ago

The Brooklyn Book Festival took place last weekend, and I still can't stop thinking about Mary Higgins Clark. She's a GILF, a grandmother I'd like to "Friend," and leave inside jokes on her Facebook wall. Her career and writing advice are inspiring. Before attending the Brooklyn Book Festival ...

Purpose, Inc.

Yes, Plan to Write a Memoir

about 2 years ago

We, the living, have won the history jackpot. As centuries go, the 20th century ranks as exceptional, a hard to fathom whirlwind. (The apocalyptic way Stalin and Hitler mass-murdered side-by-side.) But as the 20th century came to a close, the 1990s seemed too comfortable, like a pair of beige Keds ...

Purpose, Inc.

Pussy Riot and the Weapon of Art

over 2 years ago

UPDATE: The three members of Pussy Riot have been found guilty for "hooliganism" on Friday August 17th in one of the closest watched Russian trials since the Stalinist regime and have each been sentenced to two years in prison. The U.S. has called the sentence "disproportionate." Outside the Moscow ...

Purpose, Inc.

Bruce Lee on Transformation

over 2 years ago

Sex symbol. Lethal weapon. Superstar. Chuck Norris dominator. Whatever epic descriptions we use to remember Bruce Lee, it’s hard to imagine this legendary martial artist once struggled in his career. As a young man, Lee had envisioned a life for himself in America where he had a family, and ...

Purpose, Inc.

Writing is Acting

over 2 years ago

Writers can spend days, weeks holed up in a room, churning out words, not knowing if their work is any good—engaging, or just shallow “busy work.” Actors, on the other hand, have the benefit of the mirror, studying recordings of themselves, or the reaction of any sized audience to immediately know ...

Purpose, Inc.

Science Grant Writing 101

over 2 years ago

The tight squeeze in science funding means the best are forced to be even better. In an economic downturn, it’s like that across industries, but in no other area do the implications have a greater impact than in science—our weapon to combat everything from cancers, diseases to climate change and ...

Purpose, Inc.

Obama, the Bushes, and the Perfect Ask

over 2 years ago

Due to Friday’s historic Supreme Court ruling, this installment of Purpose, Inc. will delve into an important relationship lesson that models “the perfect ask” as told through Obama, the Bushes, and what may have really saved health care reform. Reporting from the 2008 Republican National ...