What is Big Think?  

We are Big Idea Hunters…

We live in a time of information abundance, which far too many of us see as information overload. With the sum total of human knowledge, past and present, at our fingertips, we’re faced with a crisis of attention: which ideas should we engage with, and why? Big Think is an evolving roadmap to the best thinking on the planet — the ideas that can help you think flexibly and act decisively in a multivariate world.

A word about Big Ideas and Themes — The architecture of Big Think

Big ideas are lenses for envisioning the future. Every article and video on bigthink.com and on our learning platforms is based on an emerging “big idea” that is significant, widely relevant, and actionable. We’re sifting the noise for the questions and insights that have the power to change all of our lives, for decades to come. For example, reverse-engineering is a big idea in that the concept is increasingly useful across multiple disciplines, from education to nanotechnology.

Themes are the seven broad umbrellas under which we organize the hundreds of big ideas that populate Big Think. They include New World Order, Earth and Beyond, 21st Century Living, Going Mental, Extreme Biology, Power and Influence, and Inventing the Future.

Big Think Features:

12,000+ Expert Videos


Browse videos featuring experts across a wide range of disciplines, from personal health to business leadership to neuroscience.

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World Renowned Bloggers


Big Think’s contributors offer expert analysis of the big ideas behind the news.

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Big Think Edge


Big Think’s Edge learning platform for career mentorship and professional development provides engaging and actionable courses delivered by the people who are shaping our future.

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Design for Good Posts

Form follows social function

Design for Good

Designing "Sustainability"

over 4 years ago

In 2007, papermaker Stora Enso commissioned six leading designers – Paula Scher, Marian Bantjes, Christoph Niemann, Bruce McCall, Michael C. Place and Winterhouse – to create a series of posters around the word "sustainability." The six took wildly different approaches, from the aesthetically ...

Design for Good

FoldFlats: Pop-Up Emergency Shelter

over 4 years ago

2010 is barely halfway through and it's already been the most disastrous year in modern history. Suddenly, disaster relief becomes not just a playground of humanitarian agency manifestos but a real, palpable point of life-or-death difference. There is hardly a greater test of design than in ...

Design for Good

The Childbirth Assistant

over 4 years ago

Childbirth may be the miracle of life, but its practical reality is grounded in a set of rather utilitarian necessities that ensure the mother and baby's health and survival. While hospitals in the developed world have streamlined the childbirth process, from basic hygiene to postnatal care, in ...