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When the citadels of knowledge for knowledge’s sake collapse, the marketers rush in to fill the void. We’re in greater need now  than ever of epistemology – a careful, systematic examination of what we know and how we know it.
The idea that "true happiness" is of a uniformly high emotional pitch, and our tendency to expect it from external things ironically ends up causing us a great deal of suffering. 
Ainissa Ramirez, hailing from the birthplace of American football, Yale University, walks us through the major physics concepts at work in the sport.