Many churches today believe that contemporary worship is the type of worship that their church should have, since it is so popular elsewhere. The church needs to understand the culture and location of their church so that they can adapt their worship to the style that will appropriately fit the culture. Many east coast churches are trying the relaxed and loose style of worship service, because that is what is popular on the west coast. However, the east coast lifestyle is different. Many things that are effective on the west coast are not on the east coast. An effective church is one that recognizes how they can be affective in their community, and not what the church leaders want to do. Also, today's church needs to remain Biblical, rather than a feel-good place to play music. Today's churches need to promote spiritual growth among their members, and not just an increase in numbers.