With the greater number of venues, Truth averaged $3,700 per screen, down from $4,700 the weekend before, and down from the stunning $70,000 average when it opened in just four theaters on May 24. According to BoxOffice Mojo, Truth earned $1.9 milion over the weekend, ranking it 14th among movies in release.
And since its May 24 opening, Truth has earned in total $9.5 million, ranking it 7th among documentaries historically, just behind Super Size Me at $11 million, but well behind the $119 million earned by Fahrenheit 9/11.
Remember, as I have pointed out previously, the audience for Truth is likely to be small and to be highly self-selective, drawing audiences already concerned about climate change. The real impact of Truth will come from its ability to shape media attention and framing.