See below from the conference description on the relevance of framing to science communication:
For science journalists and the media in general, some important questions spring to mind:
* What is our role in the »frame game«. Do we - knowingly or unknowingly - support framing by repeating certain rhetoric about research?
* Does framing influence public understanding and acceptance of research - and does it have a positive or negative effect on research funding?
Join us at the Danish Science Journalists' Association 's spring conference 2009 to discuss the topic of framing with media personalities, scientists who have been framed, and experts on framing.
The goal of the conference is to deliver three ethical principles for science journalists, researchers and scientists and to improve our understanding and recognition of framing.
The conference takes place at the Danish School of Education in Copenhagen June 11th and is kindly supported by the Danish Ministry of Science, Technology and Development.